Are you feeling stuck in a rut, longing for a fresh start? It's time to shake things up and embrace the power of change. Every journey towards success begins with…
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In the digital realm, understanding your audience is paramount. Dive deep into profiling your ideal customer, delving into their interests, behaviours, and demographics. Utilise powerful tools like Google Analytics and…
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Consistency is the cornerstone of a robust brand identity. It's the bedrock upon which trust, and recognition are built among your target audience. To achieve this, start by clearly defining…
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Understanding what sets your business apart from others is crucial for establishing a unique identity and attracting customers. Here are some steps to identify your unique selling proposition (USP): Analyse…
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In a world filled with constant stimuli, achieving peak productivity has become a challenge. The mantra "Starve your distractions and feed your focus" serves as a guiding principle for those…
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Whether you’re starting a business or already running one, creating a business plan is key. Externally, there are many key benefits to creating and managing a solid business plan. Primarily,…
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What is Brand Storytelling Marketing has changed. At a time when audiences are better informed and crave authenticity and connection, the only way to build meaningful relationships with customers is…
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Simple brand goals to support your creative business business. There are 8 key brand objectives that you can focus on depending on what you’re trying to achieve in your business.…
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If you are a business owner do you have a social media presence? No social media presence can be effective until it is well-planned and carried out strategically. Social media platforms…
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If there’s one thing about the pandemic that we can all agree on, it’s that we’ve learned a lot. Though the lessons came about in ways that weren’t ideal, they…
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